Stevi, Associate Manager, Consumer Market Knowledge

What's the dress code at P&G? Well, if Stevi had her way, probably a lot more elegant, contemporary, cropped, breathable, flowing, or couture. An award-winning, full-fledged fashion designer, hear why Stevi is just as excited about the future of baby care as she is about her latest creation. And, no, it has nothing to do with ‘fiercer" diapers.

PG Location

United States, hired in 2008.

My Department

Consumer Market Knowledge (CMK): CMK professionals are "consumer understanding experts" who leverage proprietary tools and methodologies to fuel business growth and lead innovation. The core work is the integration of consumer, shopper, and market data to catalyze growth across all brands.

My Responsibilities

I'm analyzing market research, data and trends to determine what "Moms" will be looking for and needing in the next five years and beyond.

My Greatest Achievement

Helping to identify exactly what the Company is trying to achieve in research and playing a large role in the implementation of this new architecture to all of Baby Care.

Where did I go to school?

University of Cincinnati majoring in Fashion Design. I graduated in 2008.

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